Train with Clarity

Coach with Confidence

Cheer | The Coaches Training Institute is an education + mentorship space designed to help you make smarter coaching decisions, run more effective practices, and build long-term progress.

  • Structured guidance for the entire season

  • Practical resources you can use immediately

  • Ongoing mentorship + skill feedback

  • Community of growth-minded coaches

If you’re like most cheer coaches, you’ve experienced:

JOIN NOW!

You Love Coaching. But Sometimes, You’re Guessing…

  • Walking into practice without a progress focused plan

  • Watching skills breakdown and unable to figure out why or how to fix it

  • Feeling unsure about the best progression path for an athlete

  • Making decisions you don’t love due to pressure from parents or administration

  • Wanting someone to go to with all of your questions and know you’ll walk away feeling good about the answers

We’ve all been there…but the industry wasn’t designed to support us.

The Difference Support Makes…

Imagine:

  • Running a strategic practice based on team, program, and individual goals

  • Knowing where and why a skill is breaking down, and how to fix it quickly

  • Having a structured progression plan to keep athletes safe and moving forward

  • Feeling confident in your decisions and having a support system when they’re out of your control

  • Being part of a community of coaches who’ve been there, done that, and come out the other side

Don’t do more. Do what matters, better.

Introducing: Cheer | The Coaches Training Institute

Cheer | The Coaches Training Institute is an education and community-based space for cheerleading coaches who want more clarity and confidence in how they train. 

This space is designed for coach development and exists to provide the mentorship, structure, and support for coaches with real-world tools they can use immediately in their programs.

1. Structured Seasonal Guidance

Clear frameworks for practice planning, skill development, and long-term progress

2. Practical Resources

Tools, templates, and real-world training systems you can implement immediately in your gym

3. Video Skill Analysis

Submit skill videos and receive feedback on what’s going on, how to spot it, and how to correct it

4. Monthly Training Calls

Live calls designed to deepen understanding, improve decision-making, and address real coaching challenges

5. Direct Access to Coach TJ

Ongoing mentorship to help you navigate decisions throughout the season with clarity and confidence

6. Community of Growth-Minded Coaches

You’re not alone! Surround yourself with like-minded coaches as we grow together

“Doing these drills improved a lot of things in stunting to make all positions more stable and sturdy.”

-Coach Lauren

JOIN NOW!

What’s Included:

  • 6-months access to the Coaches Training Institute Community ($594 value)

  • Unlimited video skill analysis submissions ($575+ value)

  • Monthly live training calls ($450 Value)

  • Direct mentorship access with Coach TJ ($1,000 value)

  • Resources vault ($347+ value)

    • Including templates, challenges, curriculums, eBooks, etc.

  • On demand training videos ($750+ value)

“We’ve been meaning to document all of our drills to have as a resource to our coaches, but Coach TJ already had it done for us!”

-Coach Jessica

Total Value = Over $3,716

Get Access for $252

What People Are Saying…

“Adding regular conditioning days have been the key to keeping our muscle memory going.”

-Coach Dana

“The difference in the girls was immediate.”

-Coach Keisha

“The girls really liked the jump drills. They learned a lot from them and made a visible improvement after just a few days.”

-Coach Alyssa

Frequently Asked Questions

We want you to feel confident in your decision. Here are the details on access, commitment, mentorship, and what to expect inside Cheer | The Coaches Training Institute.

Join Now!

  • Yes. The payment plan consists of 6 payments of $47/month, totaling $282. Which is slightly higher than the pay in full rate of $252.

    Please email Coach TJ directly to set up your specialized payment plan at coachtj@streamlinecheer.com

    *Looking to register multiple coaches for your program? Send us an email to discuss specialty pricing options!

  • Because meaningful coach development doesn’t happen in a weekend.

    Six months allows you to:

    • Implement what you’re learning in real practices

    • Apply feedback over time

    • Grow alongside the community

    • Experience the evolving resources being added monthly

    • Get help when you need it most in the season

    This timeline also aligns naturally with key coaching seasons: Planning for tryouts and Planning for comp season.

    The goal isn’t quick information. It’s sustained growth.

    After 6 months, you’re encouraged to renew and continue building, as new tools and trainings are added monthly.

  • You keep access for the full 6 months regardless of activity level.

    All content is evergreen and self-paced.

    You can:

    • Use what you need immediately

    • Save what you don’t

    • Revisit resources anytime during your access period

    This space is designed to support real coaches with real schedules.

  • This space is for cheer coaches who:

    • Want more clarity in how they train

    • Care about long-term athlete development

    • Value structure and intentional decision-making

    • Are open to feedback and growth

    It is not about the skill level of your team.

    It’s about your commitment to becoming a more intentional coach.

    If you already have extensive internal mentorship, deeply established systems, and little room for adaptation or growth within your program, this may not be necessary for you.

    But if you want ongoing structure, professional support, and a community of coaches building together, you’re in the right place.

  • Inside the Institute, you have access to:

    • Comment feedback inside discussions

    • Direct messaging within Skool

    • Monthly live training calls

    You can ask questions, submit context, and receive guidance around:

    • Skill progressions

    • Practice structure

    • In-season decisions

    • Implementation questions

    • Etc.

    Typical response time is 24–48 hours during the week.

    This is structured mentorship, not unlimited 1:1 coaching, so that we can all learn and grow together.

  • Because this is a digital professional development space with immediately accessible resources, refunds are not offered once access is granted.

    If you choose to utilize the payment plan and decide to stop participating, the full payment is still required, and you will retain your access until your 6-months is up.

    After your 6-month term is complete, you may choose whether or not to renew.

    Renewal is optional, but strongly encouraged, as new resources and trainings are added monthly.

    *We’re aware life happens and specialty circumstances will be handled on a case-by-case basis

  • As much, or as little, as you have time for!

    There is no required number of hours or magic amount of time needed for your work here to pay off.

    You can:

    • Attend live calls (1x/mo)

    • Watch replays (on demand)

    • Submit videos for analysis (10 minutes)

    • Use specific resources when needed (5 min - 1 hour)

    • Contribute to community discussions (30 min/week)

    The Institute is designed to support you when you need it and is available for you to use as you best see fit for your program’s growth.